Do Your Retail Tech Solutions Check Out?
The retail technology landscape has changed significantly, as the path-to-purchase has largely shifted from an in-store to an online transaction. That doesn’t mean, however, that the brick-n-mortar transaction is gone. In fact, 50% of consumers still prefer to purchase in stores, due to the enhanced customer experience. Yet the majority (85%) will have already researched their options before setting foot in the store.
For that reason, technology tools that touch the customer during or at the point of purchase–no matter the environment–must address the needs of today’s savvier shopper while helping retailers deliver a great experience. Retail technology brands that can demonstrate they are part of the solution will see this convert to sales.
We’ve Got More in Store for Your Brand
At LiveEcho, we understand the dynamics of marketing within this unique industry. With more than 25 years of experience in the space, we can promote your brand and get the visibility you need among media, analysts and influencers to reach in-store and ecommerce retailers across the country and around the world.
Our expertise for retail technology companies also includes:
- Support at leading industry trade shows (i.e. NRF, ShopTalk, etc)
- Branding and market analysis
- Marketing collateral and targeted mailers
- Tech-focused product sheets and white papers
- Channel marketing support
When you’re ready for a marketing partner with deep expertise in retail tech, check us out.