When C1S Group, a Dallas-based commercial construction firm, first reached out to the agency, they had never worked with a marketing firm before. Though they didn’t know what to expect, the leadership team knew they needed to re-brand themselves in order to broaden their reach and grow their sales pipeline.
What started as an updated design for their branded collateral and sales tools, soon turned to a complete a website overhaul, including search engine optimization (SEO) and paid search campaigns. The agency also supported web traffic through ongoing media relations, blog writing, video content, bylined commentaries and social media activities. In addition, our team helped submit C1S for various business and industry awards.
Over a two-year period, the marketing efforts proved to be a leading driver for website leads and closed sales. Among other successes, the company landed a significant lead through the website that resulted in a $8.1 million contract, their largest to-date at the time. C1S also reported higher overall sales during their engagement with the agency, than the previous seven years combined.